In April of 2025, Viet Rainbow of Orange County (VietROC), a grassroots organization serving LGBTQ+ folks in Orange County, reached out to me to help give their logo a refresh and create a few brand assets to accompany it.

VietROC Re-Branding Identity

Client

VietROC

Year

2025

Photography

Mock-ups / VietROC

A person holding a towel with a colorful illustration of lanterns, a girl eating noodles, and cats, advertising Sriracha hot chili sauce.
A green pillow with a dragon illustration and Chinese characters, a red phone case with chili pepper and dragon design, and a round green and red badge on a pink upholstered chair.
Takeout box with ramen noodles and fried chicken, a red cup of soda, and a paper bag with a logo for a sriracha hot chili sauce restaurant on a red surface.
A white bag with pink handles containing a menu for Sriracha hot chili sauce, featuring an illustration of a girl eating noodles.
A person holding a mug with a colorful illustration of pumpkins and a person, labeled 'Sriracha Hot Chili Sauce'. The background features a white paper bag with red text and graphics related to Sriracha hot chili sauce.